Motivation and Life Coaching


Today I want to talk a little bit about a big aspect of the life coaching experience: motivation.  Motivation is the driving force that pushes people to put a plan into action to achieve their goals.  It is what keeps people going, what causes them to persevere.  Motivation varies significantly in intensity from person to person, situation to situation, and often even from moment to moment.  This degree of intensity of motivation often stems from how much value an individual places on a particular goal, as well as how much the individual expects to eventually attain the goal (Sansone & Thoman, 2006).  Sansone and Thoman (2006) add that another aspect exists with regard to intensity of motivation, which involves how interesting an individual finds the experience of taking the actions necessary to attain the goal.  Individual differences will account for this type of intrinsic motivation, but luckily, there are ways of regulating the level of interest in a task so that motivation to persevere may be elevated.  Sansone and Thoman (2006) describe this process as “self-regulation” (p. 1701).

At this juncture, I want to point out a few key themes.

The first theme is value.  If a goal is aligned with a person’s individual values, research suggests that they will be more likely to have a higher degree of motivation to achieve the goal (Sansone & Thoman, 2006).

Second, while an individual’s goal may be aligned with his or her values, it is more likely that  he or she will continue to move toward the goal if the experience is interesting to him or her (Sansone & Thoman, 2006).

Third, if attaining a particular goal is important to an individual, but the process of attaining the goal is not interesting to him or her, that person can take actions that will increase the level of interest for that particular individual to increase his or her own motivation to persevere (Sansone & Thoman, 2006).

In life coaching, we help our clients identify the goals that are important to them, that hold value to them specifically.  We then brainstorm ideas together to help individuals find ways of attaining their goals that are interesting to them specifically that they are more likely to follow through with and be more successful in the long-run.

Set Your Goals:
Do you need help identifying or focusing your motivation to make your life more successful and fulfilling?  Contact me today for a FREE Consultation to get started on setting your specific goals to improve your life and achieve personal success, fulfillment, and satisfaction!

Sansone, C. & Thoman, D. B. (2006). Maintaining activity engagement: Individual differences in the process of self-regulating motivation. Journal of Personality, 74(6), 1697-1720.

About Nicole R. Locker

Nicole R. Locker is a strong, empowered woman writing about strong, empowered women (and the hunky Heroes brave enough to take them on). She's an avid lover of pit bull softies, Irish accents, and audiobooks. She lives in Lubbock, Texas, with her nephew and three dogs. Find her at
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1 Response to Motivation and Life Coaching

  1. this site is very nice thank you.

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